Is it just me, or is the world becoming more cut-throat? How often do you see large lending institutions portray themselves with warm, fluffy, family-oriented images in their advertising in order to attract new customers? But then, the first time someone’s struggling to make their repayments, they sell their house from underneath them. And hey, it’s not just the banks.

Okay, a hypothetical … let’s imagine a cutthroat industry — say, tech finance — where everyone’s playing the angles. Interest rates are dynamic, contracts are airtight, and the fine print is where the real profits lie.

But there’s one firm that operates differently. Quietly. Doesn’t spike rates on vulnerable clients. Doesn’t squeeze the little guy. Instead, it offers fair terms. Extends grace. Eats the occasional loss. Builds trust.

The other guys laugh and say, “Nice guys finish bankrupt.” Then comes the crash. Markets nose-dive. Credit dries up. Clients default. And the sharks? They panic. Everyone’s out for themselves — suing, ghosting, collapsing.

But here’s the twist: that one firm? The one that showed mercy? It’s the one clients run towards. Because in the dark, people remember who had the light.

Psalm 112:4-5 Even in darkness light dawns for the upright, for those who are gracious and compassionate and righteous. Good will come to those who are generous and lend freely, who conduct their affairs with justice. (NIV)

Sure, sometimes things are tough, and the temptation always is to play things to your own advantage: To tell the odd white lie. To be economical with the truth with the intention to deceive. Why not? Who’s going to notice?

But whatever your space, whatever your gig happens to be, conduct your affairs with justice because …good will come to those who are generous and lend freely

That’s God’s Word. Fresh … for you … today.